By featuring robins endemic to the Queensland region, where the company is based, I think it involves the community as something personal. With a grungy, paint-like aesthetic and combining art utensils in the birds' environment it involves the creativeness of what the company aims to be about and also is quite different to most things you would find, especially in an annual report. Which is something you want for an annual report, not to be bored out of your mind when reading it.
I used two bold colours that really stand out yet also complement each other. I'm a fan of white space and I really embraced it in this design and I think that, teamed with the simplicity of the typography balance quite well with the detailed feature pictures.
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| Front cover |
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| End page 1 |
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| End page 2 |
If you have any questions or suggestions, you know what to do!
Designs owned by Jessica Zoet
